A TOP South Tyneside businessman is aiming to tackle homelessness – by sleeping rough at St James’s Park, Newcastle.
Nigel Begg, boss of Aspire Technology Solutions, which has a base in Hebburn, is one of more than 30 business leaders who have signed up for the CEO Sleepout event at the Tyneside football ground on Thursday, October 7.
The aim of the event is to highlight the issue of homelessness across the region, and raise money to help support some of the many needy and vulnerable people in the North East.
The business leaders will sleep out for the night beside Newcastle United’s pitch at St James’s Park.
Mr Begg, from Boldon, said: “A similar event held in Middlesbrough in March saw 32 business people raise more than £30,000, and we’re aiming to raise even more from our night sleeping rough in October. It will happen, no matter what the weather is like.”
Aspire, which has a base at Monkton Business Park, is one of the region’s leading technology companies, specialising in hosted services, data centre solutions, communications and traditional IT support.
Mr Begg added: “I think it’s a great idea and business people should be reaching out to their local communities and giving something back.
“Some of the region’s most prominent businessmen and women have already signed up for the Tyneside event, but I’m urging more to get their names down.
“There are more than 30 signed up, but we’d like 50.
“The homeless problem is often an invisible issue for those of us who live in comfort, so I think it’s right that business leaders are raising awareness and funds at the same time.
“I think we can start to make a real difference.”
Anyone interested in signing up for the CEO Sleepout event can find out more by visiting www.ceosleepoutuk.com.