Minnie Mouse boosts Miley campaign bid

CAMPAIGN ... Sharon Eckert, Minnie, Michelle Hunter and Moynul Hussain.
CAMPAIGN ... Sharon Eckert, Minnie, Michelle Hunter and Moynul Hussain.

SOUTH Tyneside shoppers jumped at the chance to sign up and save a life in memory of a baby girl.

Sharon Eckert joined forces with NHS Blood and Transplant to encourage people to add their names to the organ donation register.

The 39-year-old has been campaigning to boost the number or organ donors and change the law to one of presumed consent since the death of her daughter Miley.

The 14-week-old died while waiting for a donor heart last November.

Since then, the In Miley’s Memory campaign has encouraged hundreds of people to sign up to become organ donors.

At the weekend Ms Eckert was joined by specialist nurse Michelle Hunter in King Street, South Shields, to sign up shoppers.

They were joined by South Tyneside health trainer Moynul Hussain, who was carrying out mini-health checks, and children’s favourite Minnie Mouse, provided by Darren’s Rent-a-Character.

Throughout the day the team, who were supported by South Tyneside Council’s Services for Young People, who provided the bus, signed up dozens of people on to the register while Minnie posed for pictures with youngsters.

The event, organised as part of National Transplant Week, was also supported by the family of Gary Robertson, who saved the lives of four people after his death when his organs were donated.

Ms Eckert said: “I can’t believe how many people took the time to sign up to become an organ donor. It was a fantastic day and I would like to thank everyone who came along and supported the campaign.”

This year’s theme for National Transplant Week campaign by NHS Blood and Transplant was Pass It On – aimed at encouraging people to not only sign up to the register but also to make sure their family are aware of their wishes.

Twitter: @shieldsgazlisa