Grab a taste of these retro scenes as we look forward to Ice Cream Day on Sunday, July 18.
The specially nominated day is an American tradition but it also gives us a chance to chew over some great ice cream images from the Shields Gazette archives.
And it is especially appropriate with temperatures once again soaring outside.
So whether you were on a South Shields beach or taking a break from activities at Marsden Cricket Club, we have it all. Take a look.
5. Anyone for ice cream?
An ice cream giveaway at Cineworld in 2007. Does this bring back memories?
6. Tasty times in 2005
Anita Mothersdale with a Minchella's ice cream on South Shields sea front 16 years ago.
7. A master at his trade
Top ice cream man Toney Minchella and his medals in 2003.
8. International winners in 1971
Romano Michella, centre with cousins, Trevor, left and Michael as they sample the ice cream that won them top honours in Paris in 1971. Who can tell us more?
Photo: Shields Gazette