Win one of 10 keyrings of South Shields landmark The Groyne by popular illustrator Lines Behind

It’s the most recognisable landmark in South Shields – and now the distinctive Groyne has been immortalised in keyring form.

Tuesday, 22nd June 2021, 4:18 pm
James Dixon has created a Groyne keyring

Popular illustrator James Dixon, who owns Lines Behind, famed for its celebration of North East gems, has already had success with a print that honours all things South Shields, featuring Barbour, Colmans, Little Mix and more.

Now his keyrings of The Herd Groyne Lighthouse are proving a popular seller on his website – and we have 10 to give away to readers.

Speaking about why he decided to create the keyring, he said: “I think for me it’s iconic, people relate to it as much as the Angel Of The North, and with us having a great response to our South Shields print I always wanted to bring something out of that print for people to use everyday.

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Illustrator James Dixon's pieces can be seen across the North East

"The response so far has been crazy, as expected, we’ve been shipping far and wide.”

What started as James drawing greetings cards in his spare room has grown into a successful design and illustration business.

As well as his original stand in Tynemouth Market, James’ greeting cards are stocked in Paperchase, Scribbler and Fenwick.

And he works with high-profile clients including Greggs and the new Innside by Melia hotel on Newcastle’s Quayside where a specially-commissioned mural spans one wall, as well as featuring in the uniforms.

The Groyne keyrings are £7.99

Earlier this year, James also met with Jade Thirlwall from Little Mix at her Arbeia bar after he created a print which hangs pride of place at the Ocean Road venue.

Commenting on his future projects, he said: “I have lots of work in motion, more so a lot of interior mural installations but can’t really say too much. I’m also working on a series of new location prints including Sunderland.”

:: The keyrings are available from the Lines Behind website priced £7.99. Use code LB30 at checkout to get 30% off.


James' South Shields print has also been popular

We have 10 Groyne keyrings to give away to Gazette readers. To be in with a chance of winning one, answer this question: in what year was the lighthouse opened?

A:: 1982

B:: 1882

C:: 1782

We have 10 keyrings to give away to Gazette readers

Email your entry, along with your name and address, to [email protected] by Monday, July 5. Usual JPI Media competition rules apply. Note: we cannot accept postal entries at this time due to staff working from home.

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Jade Thirlwall received a print from James earlier this year