Tough man Sam Allardyce has already issued his first fine at Sunderland – stinging a reporter for £10 after his phone buzzed at the Black Cats manager’s first press conference.
Big Sam, renowned as a disciplinarian, slapped Daily Mirror reporter Simon Bird with the £10 penalty after his phone buzzed twice on his desk.
The unsuspecting journo was using his mobile as a voice recorder during Sam Allardyce’s first press conferenc
Allardyce concluded business by saying: “Have you paid up yet?”
The Mirror has since confirmed the fine is in the post, and will be donated to SAFC’s official charity, the Foundation of Light.