South Tyneside put Tenerife in the shade and made Paris look a trifle on the cool side as the borough enjoyed what could be a two-week-long heatwave.
Temperatures here peaked at 25C yesterday - topping that of some major European capitals - as well as places like Rio, Nairobi and Los Angeles.
The weather brought sunseekers out in numbers to the borough’s seafront, beaches and parks and the summer swelter is set to continue until at least the end of next week.
Although temperature levels today are not expected to quite hit those of yesterday early afternoon peak, they will continue to be in the late teens or early 20Cs until Sunday.
The warm weather feelgood factor extended to the borough’s businesses, with some saying they were benefiting from booming trade.
Minchella and Co, which sells its award-winning ice cream at outlets in Ocean Road and Sea Road, both South Shields, said staff were working almost flat out.
Partner Joe Minchella said: “It’s quite surprising to those not in this industry just how much business is linked to the weather.
“We are always busy anyway, but nice weather sees so many more people come to the sea front.
“We usually employ about 15 full and part-time staff but have 32 people with us now because it’s so busy. Everyone has to chip in a bit more.”
Sharon Wilks, deputy manager at the seafront Bamburgh pub, which overlooks the Leas, said: “We’ve been very busy and I expect that to continue.
“The lovely weather certainly brings people out in numbers, which is very good for business.
“Hardly any of our customers have been sitting inside, they been at the front of the pub enjoying the sun and the lovely views.
“The good weather makes a tremendous difference to business, and the World Cup is also helping.”
Today temperature in South Tyneside is set to reach 19C between 2pm and 5pm, rising again to 21C on Wednesday and Thursday afternoons.
Friday will see an 18C high, with 19C expected on Saturday. The only blight on the sun-drenched horizon comes next Wednesday, when rain could strike, between 3pm and 6pm.
Yesterday’s temperature around the world reached 23C in Tenerife, 25C in Rio, 24C in Rome, 21C in Nairobi and a relatively chilly 19C in Los Angeles.
Forecasters say the UK could be set for a series of very warm weather spells in the coming months, according to meteorologists.
They predict temperatures could reach at least 24C during each heatwave - climbing as high as 31C in some parts in July and August.
Overall, maximum temperatures should be at least five degrees above the average for this time of year.
The heatwave is because of high pressure, the sun heating the land, and heat arriving from as far away as Spain.