Here's your chance to name the new Brewers Fayre in South Shields

Gazette readers can make their mark in the town by naming a new restaurant.

Friday, 17th June 2016, 12:29 pm
Updated Friday, 17th June 2016, 1:33 pm
Readers have a chance to name the new Brewers Fayre resturant, which will replace Taybarns.

Taybarns, in Hobsons Way, South Shields, is being taken over by pub chain Brewers Fayre, and bosses are looking for help to come up with a name.

The change is coming after a strategic review by Whitbread, which owns both businesses.

The all-you-can-eat Taybarns will be transformed into a Brewers Fayre later this year.

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Zoe Tomsett, field brand manager at Brewers Fayre, said: “Brewers Fayre is the perfect pub restaurant to visit with family and friends, with family favourites including Chef’s Counter and Beano play areas at a number of sites across the country. We’re really excited to get the local community involved in our rebrand and can’t wait to hear some of the names the readers come up with.”

It is understood the changes to the restaurant will take place this summer.

They could include the creation of a children’s play area, with most Brewers Fayre restaurants having one.

A Whitbread spokesman said: “Whitbread is delighted to announce that following a strategic review of the Taybarns and Brewers Fayre businesses, we have decided to invest into the Taybarns restaurant estate and convert each site to the new Brewers Fayre restaurant format.

“This is a reflection of not only the quality of the sites but also a reflection of the quality of the teams that work so hard in each of our Taybarns restaurants.

“We are confident our guests will enjoy all the benefits of our great value food and drink offer at our new Brewers Fayre formats.

“More details, including timescales for conversion to Brewers Fayre, will follow at a later date.”

All branches of Taybarns, which was founded in 2008, will be converted into Brewers Fayre.

It is understood that staff at each of the seven sites have been told of the impending change, with their jobs expected to be safe.

Anyone who would like to suggest a new name for the eaterie should email [email protected] before Monday, June 27.

People should include their name and contact details.

The three best names will be put to a vote, and the new name will be announced on Friday, July 8.