Peppa Pig Market opens in the North East - everything you need to know

A brand new Peppa Pig shopping experience has arrived in the North East.

The Peppa Pig Market opens at the Metrocentre today (Friday, November 28) as shoppers get to experience a unique retail experience.

The store opens ahead of an immersive Peppa Pig experience coming to the Gateshead shopping centre in the Spring of 2026.

Inspired by Peppa’s iconic ‘Shopping episode, the Peppa Pig Market will give families an early glimpse into Peppa’s world ahead of the upcoming attraction, of which the shop will be a part of while remaining accessible to all Metrocentre shoppers.

The brightly coloured retail space combines exclusive Peppa Pig merchandise with hands-on experiences, perfect for little ones who are Peppa Pig fans.

Families will be able to enter Peppa Pig’s world at the brand new Peppa Pig Market.placeholder image
Families will be able to enter Peppa Pig’s world at the brand new Peppa Pig Market. | Iconic Media

While the Peppa Pig Market opens at 9am on Friday, November 28, it will be Saturday, November 29, that will see the launch party of the store.

Saturday will feature multiple appearances from Peppa Pig throughout the day, giving families plenty of chances to meet her.

There will also be giveaways and surprise moments taking place across the launch party day.

A special ribbon-cutting ceremony will take place at 10am, with the first 10 children in the queue set to be invited to help Peppa officially open the store.

The store is full of exclusive Peppa Pig merchandise.placeholder image
The store is full of exclusive Peppa Pig merchandise. | Iconic Media

Children can get involved with the Peppa Pig Activity Station, featuring activity sheets and “colour your own” party hats, as well as on-the-day entertainment and extra surprises for Peppa fans.

Gavin Prior, the Centre Director at the Metrocentre, has expressed his joy at being able to welcome the new retail experience to the shopping centre.

He said: “We couldn’t be more delighted to welcome Peppa Pig Market to Metrocentre.

“This is a landmark moment for the North - the first time ever that families here can step directly into Peppa’s world without travelling hundreds of miles.

“It offers a fantastic early glimpse into the experience Immersive Everywhere are creating with Peppa Pig: Surprise Party, which opens next spring.

Once it opens in Spring 2026, the shop will also form part of the immersive experience.placeholder image
Once it opens in Spring 2026, the shop will also form part of the immersive experience. | Iconic Media

“The shop launches on Friday, with celebrations continuing on Saturday when Peppa will arrive to make a special appearance for a day of fun and entertainment.

“We expect a fantastic turnout and plenty of smiles.”

Tickets for the Peppa Pig: Suprise Party immersive attraction are on sale now, priced from £15 per adult and £20 per child.

Tickets are available online only but gift vouchers can be purchase in store when it opens on November 28.

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