Win family tickets to see immersive Van Gogh art experience make North East debut
It’s set to be one of the most spectacular art experiences in the North East this summer - and you and your family could be there for free.
A spectacular immersive art experience which brings the work of Vincent Van Gogh to life in mesmerising and moving fashion is heading to the North East this summer.


Beyond Van Gogh: The Immersive Experience comes to Utilita Arena Newcastle from Sunday 12 July to Sunday 9 August 2026, transforming the arena floor into a 10,000 sq ft world of colour, light and sound.
The event will bring more than 300 of Van Gogh’s iconic works to life, using cutting-edge projection technology and a specially-curated musical soundtrack.
Visitors will be able to meander through masterpieces including The Starry Night, Sunflowers and Café Terrace at Night as the artworks come to life, swirling and blooming across walls and floors, creating a fully immersive experience.
Produced by Annerin Productions and Paquin Entertainment Group, Beyond Van Gogh blends art and technology to offer a powerful and accessible way to experience one of history’s most influential artists.
Alongside the main immersive gallery, visitors will exit through a beautifully designed reflection space, including a striking Sunflower Alley inspired by Van Gogh’s most celebrated works.
*Beyond Van Gogh: The Immersive Experience is at Utilita Newcastle Arena from Sunday 12 July - Sunday 9 August 2026. Tickets from https://www.beyondvangogh.co.uk/
WIN


We have three family tickets to give away to Beyond Van Gogh during its Newcastle run.
Tickets can be for any time during the show run from Sunday 12th July to Sunday 9th August – subject to availability.
To be in with a chance of winning, answer this question: which of these is a famous Van Gogh painting?
A: Peonies
B: Sunflowers
C: Roses
Email your answer, along with your name and address, to [email protected] by 9am on Wednesday, May 20, 2026.
Usual Iconic competition rules apply: https://www.mediaconcierge.co.uk/competition-prize-draw-terms-and-conditions-nw/