Sunderland v Newcastle United: Club official responds to ticket 'misinformation' after fan backlash

Sunderland v Newcastle United: Clarity has been provided on the ticketing situation for the Tyne-Wear derby on January 6 in the FA Cup third round.
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A Newcastle United official has addressed the controversy surrounding ticket sales for next month's Tyne-Wear derby at the Stadium of Light.

Newcastle will face Sunderland away on January 6 in the FA Cup third round (12:45pm kick-off) in what will be the first meeting between the sides since 2016. The Magpies have been allocated 6,000 tickets in the upper and lower section of the North Stand at the Stadium of Light.

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Tickets went on sale at 10am Monday to supporters with 45 or more loyalty points. But there was a supporter backlash on social media when it was revealed that just over 4,000 tickets were available minutes after 10am.

Fans speculated that tickets had been set aside for corporate, hospitality and ticket resale sites. There have also been accusations that Newcastle supporting YouTubers are given priority by the club.

But Newcastle's head of communications Lee Marshall was quick to clarify such 'misinformation' surrounding the Tyne-Wear derby ticket sales.

He said via Twitter: "There is perhaps a little bit of misinformation whirling around, so here is how the ticket allocation is essentially broken down: The club was allocated 6,000 seats after successfully negotiating with relevant authorities.

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"From that 6,000, 720 are classed as hospitality in Black Cats Bar. This was made clear in initial comms, and these places weren’t visible in the ‘general admission’ seats this morning.

"From there, a couple of hundred tickets will be used by the club for a few things. A portion for the loved ones of our players/staff. A portion for operational staff who are integral to making a 6k capacity even possible on the day. And a very small ballot for other club staff.

"Add to that a necessary contingency due to police conditions on distribution of tickets. E.g. if an adult and child arrive and find their seats are separate or occupied by fans not in their allocated seats, the club can avoid a safeguarding issue by still sitting them together.

"Just over 200 of the GA tickets will be seasonal hospitality clients and commercial partners. This is less than the ratio they are entitled to for PL matches due, helped by the Black Cats Bar provision. And yes, they will all have to travel on club buses from St. James' Park.

The FA Cup fixture between Newcastle and Sunderland will be the first Tyne-Wear derby since 2016. Photo: Getty Images.The FA Cup fixture between Newcastle and Sunderland will be the first Tyne-Wear derby since 2016. Photo: Getty Images.
The FA Cup fixture between Newcastle and Sunderland will be the first Tyne-Wear derby since 2016. Photo: Getty Images.
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"The vast majority of tickets went on sale to fans [Monday] morning. The ratio of ‘GA’ sales is broadly in line with the club’s other away matches. It’s also understood that ratio is a fair bit higher than the ratio usually offered by many other clubs to their fans in the top flight."

On YouTubers, Marshall added: "Seen a bit on ‘YouTubers’. In my experience, if they want to go to games, they have to put the miles in like everyone else. I invited a few into the press area at SJP for Round 3 of the Carabao Cup in 2022 to have a look behind the scenes, but that’s literally it from media.

"On this occasion, fans just won’t get physical match tickets without being on a moving club-organised bus. That’s a condition imposed by Northumbria Police. Fans also won’t get access unless they step off one of those buses in a ‘sterile’ area at the Stadium of Light

"Final thing. To take 3,500 more fans than the lower option (2,500), it will cost the club well in excess of £100k because of the conditions imposed by the police. The club is taking on that cost and huge operational task for the benefit of fans and so the team is well-supported

"This is all being approached in as fair a manner as possible. I genuinely hope this helps - and sorry to those who got bored and switched off halfway through! Merry Christmas."