The Newcastle United takeover made mainstream media headlines in October, but how has that affected their social media following?
Well, research conducted by betting experts Betpack examined the verified social media profiles of each football club in this season’s Premier League to reveal which club has the highest social media following. The analysis was based on each club’s combined number of followers across TikTok, Facebook, Instagram and Twitter.
A spokesperson for Betpack said: “The Premier League is the world’s richest and most popular football league, which is demonstrated in each club’s vast social media following.
“Today, social media completely dominates the way fans interact and engage with the clubs they are passionate about, so it is fascinating to see each club’s popularity across the platforms.”
Using this research, we take you through the social media following of each Premier League side and rank them from least followed, to most followed:
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5. Leeds United - 3,593,000
Marcelo Bielsa’s side are creeping agonisingly close to being dragged into a relegation battle this season. They have 3,593,000 social media followers. Photo: Marc Atkins
6. Crystal Palace - 4,377,300
From Roy Hodgson to Patrick Vieira, The Eagles have enjoyed quite a shift in style of play this season and so far, it seems to be working for them. Palace have 4,377,300 followers on social media. Photo: Alex Pantling
7. Watford - 4,642,800
The Hornets have had three permanent managers in charge this season but none seem able to steer the ship in the right direction. Watford’s 4,642,800 followers may see them playing Championship football next season. Photo: Steve Bardens
8. Southampton - 5,960,200
Ralph Hassenhuttl’s side have picked up a couple of impressive victories recently and their 5,960,200 followers should be happy with the progress they are showing yet again. Photo: Bryn Lennon