The Newcastle United takeover made mainstream media headlines in October, but how has that affected their social media following?
Well, research conducted by betting experts Betpack examined the verified social media profiles of each football club in this season’s Premier League to reveal which club has the highest social media following. The analysis was based on each club’s combined number of followers across TikTok, Facebook, Instagram and Twitter.
A spokesperson for Betpack said: “The Premier League is the world’s richest and most popular football league, which is demonstrated in each club’s vast social media following.
“Today, social media completely dominates the way fans interact and engage with the clubs they are passionate about, so it is fascinating to see each club’s popularity across the platforms.”
Using this research, we take you through the social media following of each Premier League side and rank them from least followed, to most followed:
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9. Newcastle United - 6,387,100
A good January transfer window, supported by three wins in a row for Eddie Howe’s side have lifted spirits on Tyneside. The Magpies have 6,387,100 followers on social media worldwide. Photo: George Wood

10. Wolves - 6,970,100
Wolves look like making a late-season push for a Champions League place and have been very impressive recently after a slow start under Bruno Lage. They have 6,970,100 followers on their social media platforms. Photo: Catherine Ivill

11. West Ham - 7,749,800
European football is back at West Ham this season and it looks destined to stay following another solid campaign for the Hammers. Their 7,749,800 followers will certainly be hoping this is the case. Photo: Alex Pantling

12. Aston Villa - 8,500,000
Steven Gerrard’s side have stumbled recently and will be hoping that this is just a blip and that they will avoid being sucked into a relegation battle. Villa have 8,500,000 followers on social media. Photo: Shaun Botterill

